Content Marketing

People Like Us
Posted by | February 22, 2022
People Like Us

One of the most complex goals we aim to achieve is to connect with people like us. In this article, we discuss how to achieve that. Click to read

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Walk in your customer's shoes
Posted by | December 16, 2021
Walk in your customer’s shoes

Distinguish your brand from the competition and create compelling content experiences when you walk in your customer's shoes.

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After each story we tell
Posted by | December 6, 2021
After each story we tell

We've all posted content on social media but here's what happens after each story we tell. Click to continue reading

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everyone is a marketing specialist
Posted by | November 25, 2021
Everyone is a marketing specialist

Everyone is a marketing specialist. I'm not sure this article will say what you expect but it's got some sound advice at the end for you.

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our message is watered down
Posted by | November 24, 2021
our message is watered down

"Unless I let you know who the customer is our message is watered down." I explain more what I mean by this in the article. Click to read.

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I don't understand
Posted by | November 22, 2021
Sorry, I don’t understand

"Sorry, I don't understand." It's quite likely your audience are saying this. Let's look at why and what we can do about it.

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content trick for small brands
Posted by | November 2, 2021
A quick content trick for small brands

If you're a small brand with limited resources, I want to give you a quick content creation trick for fan growth. Click to read more.

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Brands Enrich Their Stories
Posted by | July 19, 2021
3 Ways Brands Enrich Their Stories

Today let's discuss how brands enrich their stories to captivate minds and sell products. You can use these same methods to attract customers.

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marketing for the people
Posted by | June 15, 2021
marketing for the people

The new marketing is no longer something we do to the people. Now we marketing for the people. Click to continue reading.

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The Problem with Online Advertising | Synatel Designs Bess Obarotimi
Posted by | March 13, 2021
The Problem with Online Advertising

A comment on a recent video asked me, "Should I advertise?" I guess yes, but here's the problem with online advertising. Click to read

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