Branding

Posted by Bess Obarotimi | January 15, 2024
Building Your Tribe: 3 eye-opening tips for building brand culture

Groups of people exist in tribes with similar goals, aspirations and values. Tremendous opportunities open up when you start building your tribe.

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A glimpse of Rihanna's Fenty Beauty success with products on display, including a shimmering gold highlighter with the FB emblem.
Posted by Bess Obarotimi | December 4, 2023
Build a Billion-Dollar Empire Like Rihanna: 10 Golden Nuggets for Brand Success

Rihanna's Fenty Beauty success, driven by strategic brilliance and inclusivity, now ranks as the leading celebrity brand.

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Posted by Bess Obarotimi | October 14, 2023
Jada Pinkett Smith Redefines Powerful Personal Branding

Trending and Worthy: Jada Pinkett Smith Shakes Up Hollywood Norms and Redefines Powerful Personal Branding in the Age of Authenticity

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Posted by Bess Obarotimi | July 7, 2018
Are you advertising or content marketing?

Content Marketing Vs Native Advertising? Which should you be doing. I'm sharing my thoughts on why Content Marketing has been working for me recently.

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Posted by Bess Obarotimi | May 29, 2018
How to build a personal brand through the power of Content Marketing

In this article, we talk about how you can use branding and content marketing to build a powerful and profitable business

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Posted by Bess Obarotimi | March 10, 2018
Guideline to Success: Use Your Content Strategy to Strengthen Your Brand Message

Your brand message is the key element to being distinctive in your content. Use Your Content Strategy to Strengthen Your Brand Message

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Posted by Bess Obarotimi | June 18, 2014
Why your website design is not important

Find out why you shouldn't spend time worrying about your website design.

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Posted by Bess Obarotimi | May 1, 2013
5 Quick but Crucial Branding Tips

This is the message that you are telling your customers through your maretking material, your website and your social network. Great quick video from Volusion

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