January 2021

Posted by Bess Obarotimi | January 31, 2021
It Can Never Be

I watched the movie Black Box last night and thought, let's take a look at what the past can teach us about the future. Read here

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Posted by Bess Obarotimi | January 30, 2021
Do not rest on your loins

A piece about string quartets, elbow grease and WHSmith again, to remind you, "Do not rest on your loins!". Have a quick read here.

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Posted by Bess Obarotimi | January 29, 2021
Inspiring but not always possible

Influencers, social media moguls and Instagram celebrities do work that is inspiring but not always possible. Read what may be possible here

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Posted by Bess Obarotimi | January 28, 2021
Don’t Sweat the Small Stuff

️Don't Sweat the Small Stuff - This is for the brands who want to do the real work of delivering value to audiences.

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Posted by Bess Obarotimi | January 28, 2021
Always Telling The Truth

Always telling the truth allows brands to break free from the status quo. Suddenly they can be seen, heard and trusted for their honesty.

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Posted by Bess Obarotimi | January 27, 2021
Never forget How Amazing You Are

Need a confidence boost? Here's an exercise that will help you never forget how amazing you are.

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Posted by Bess Obarotimi | January 26, 2021
Have you heard of the Red Team?

Have you heard of "The Red Team"? They could well be what your organisation needs on its next project. Click to read more.

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Posted by Bess Obarotimi | January 26, 2021
Do Authentic Work

Doing Authentic Work- What does that mean to us as content marketers? In this article, I share a few thoughts. Read here.

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Posted by Bess Obarotimi | January 25, 2021
Will it be another flop?

Will it be another flop? How can we improve engagement on the content we have spent time and effort to create? Click the article to read.

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Posted by Bess Obarotimi | January 24, 2021
How to make what we are selling more appealing

The conundrum we face is, what type of content makes what we are selling more appealing, so we generate more sales? Read the solution here.

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