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You must never underestimate the power of your customer's brain because its role in whether or not your brand is preferred is vital.
Do you know where the term gaslighting comes from? It comes from a 1944 psychological thriller where a man drives his wife barmy.
Today let's discuss how brands enrich their stories to captivate minds and sell products. You can use these same methods to attract customers.
Don't be vague. You build people. Every founder begins with and should still have a vision of where the business is going. Click to read.
The new marketing is no longer something we do to the people. Now we marketing for the people. Click to continue reading.